A message from Rochester Main Street:
Rochester Main Street is pleased to announce the following events and activities for the holiday season:
The Festival of Trees
Open to the public on Friday and Saturday, December 4 and 5
Our tree sponsorships are filled—thank you to everyone who sponsored a tree! There are still plenty of ways to join the celebration and support Rochester Main Street. Treeview is Thursday, December 3, from 5:30–8 PM at Studley’s Flower Gardens, 82 Wakefield Street. Tickets are $30 per person and include appetizers and snacks, soda and water, 25 tree raffle tickets, and early access to the silent auction and Christmas-wrapped mystery boxes. Enjoy acoustic music from Nathan Hill, too! Get your Treeview tickets via www.rochestermainstreet.org.
We’re still looking for donations for the silent auction and mystery boxes. Gift cards, experiences, unique items, and contributions toward a themed box are all welcome. Corporate holiday packages are available. Give your employees or customers a festive way to take part. Contact Rochester Main Street to learn more.
Want to volunteer? Sign up here: www.rochestermainstreet.org.
Elf Off The Shelf is back, and this year the elves are coming to life!
Saturday, December 19
Expect to see four to twelve numbered elves moving throughout downtown, popping in and out of businesses and interacting with visitors. You never know where one might turn up! Each elf you find gives you a treat and a free raffle ticket. No passport is needed. Bring your tickets to Santa and his helpers at Central Square from 10 AM–1 PM to enter the raffle. Santa will also be available for free photos. We’re especially excited about this year’s raffle: four winners will each receive $100 in gift cards to the downtown business of their choice. You can earn additional tickets by bringing receipts for purchases of $10 or more from downtown businesses, dated December 1 through event day. Bring Santa a new toy for Hometown Holiday Helpers and receive five free raffle tickets. The event is free. We can’t wait to bring live elves back to downtown and make this a fun holiday adventure for families while encouraging everyone to shop local. Full event details: www.rochestermainstreet.org.
Save Santa: A Wicked Christmas Rescue
Saturday, December 19, 2026, from 4–7 PM
Location: To be determined
The Wicked Krew Misfits and Krampus have captured Santa, and he needs help getting back to the North Pole! Join us for a wickedly fun photo opportunity with the clowns, Dan Meehan as Krampus, and Santa in his very unfortunate predicament. Donations will help negotiate Santa’s release, and all proceeds will support the work of Rochester Main Street. As a thank-you, the first 25 donors who give $10 or more will receive a free custom acrylic mystery ornament, while supplies last. Donations can be made in person, electronically through Zeffy, or online at www.rochestermainstreet.org. A special thank-you to PO3’s, Crystal Boutique, the Wicked Krew Misfits, and Dan Meehan for bringing Krampus to life and helping make this wicked holiday fun possible.
